stratLX articles 4 key moments of a successful loyalty program Creating a successful loyalty program can be a challenge—one that doesn’t end when your program…Andréanne Rondeau30 March 2021
stratLX articles Identifying customer challenges to increase loyalty Loyalty programs are about more than just the distribution of points. Creating loyalty is about…Andréanne Rondeau16 February 2021
stratLX articles How to build a successful loyalty program Canadians are joining loyalty programs at an ever-increasing rate. A recent study by Bond Brand…Andréanne Rondeau3 February 2021
stratLX articles 3 loyalty moments to celebrate Your loyalty program members are your most loyal and engaged clients. That’s why it’s so…Andréanne Rondeau17 November 2020
stratLX articles The 5 KPIs to Measure Your Loyalty Program Success Finding the right KPIs to track the success of your loyalty program can be a…Andréanne Rondeau1 September 2020
stratLX articles How to use gamification to boost your loyalty program Brands are always on the lookout for ways to engage with customers and boost loyalty.…Andréanne Rondeau27 July 2020
Guest ContributorstratLX articles 8 Tips for retailers to bounce back during the crisis As Darwin taught us, the species that survive are not the strongest but those that…Sébastien Giroux & Andréanne Rondeau24 June 2020
stratLX articles How much does a loyalty program cost? Successful loyalty programs increase frequency and average spend, improve profit margins, and reduce acquisition costs.…Andréanne Rondeau15 June 2020
stratLX articles Does email still have a place in your marketing mix? Our inboxes are constantly bombarded with promotions and offers. So it’s no wonder people are…Andréanne Rondeau12 February 2020
stratLX articles Loyalty data: A goldmine of information for your company Creating loyal clients means getting to know who they are and understanding—as well as anticipating—their…Andréanne Rondeau21 January 2020