Customer loyalty services

Every project is unique. That’s why stratLX provides support that adapts to your unique needs and business reality. Whether you opt for our turnkey solution or choose to work with us on a per-piece project, you’ll get the full support of loyalty experts as well as a network of partners who are there for you when you need them.

Strategy

Create customer loyalty and engagement solutions

Every strategy is unique, which is why every project we work on begins with an analysis phase to help us better define and understand your business reality and vision for the future. We will sit and discuss your ideas, then put together a strategy that’s adapted to your brand. The result is an action plan that meets your business goals and supports the experience you wish to offer customers. Our approach ensures this solution functions at an operational level and is fully cost efficient.

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Implementation

Align strategy with technology

You can count on stratLX to support you through every step of the implementation process—from functional analysis to documenting business rules, employee training plans, the definition of customer journeys, technological integration, and identifying performance indicators. From turnkey projects to one-off pieces, trust us to provide you with the strategic and operational support you need, exactly when you need it.

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Management

Optimize results on a daily basis

Already have a program in place, but want to optimize it so it’s more attractive to customers and generates better results? We can help you define the right benchmarks in order to effectively manage your loyalty program performance. Let’s work together to identify opportunities and create an action plan—whether it’s through developing segments and target audiences, setting up campaigns and automated marketing, optimizing employee training, or developing your promotional plan.

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Our approach

At stratLX, we use a personalized, tailored approach based on your project’s complexity and status, as well as a timeline we set together.

stratLX analyse stratégique

Discovery phase

This phase enables us to analyse your current situation, including business context, technological environment, challenges, process, and vision of a loyalty experience. It’s also the time to ask us any questions you may have.

stratLX plan recommandation

Strategic phase

This is where the project begins to take shape. We will transform your needs, vision, and opportunities into a solid action plan. By collaborating together, we will define the best possible strategy and prioritize different tactics to achieve your goals.

stratLX implantation fidélisation client

Action phase

This is the phase where we implement the program we’ve designed. Our team will sit with you to exchange knowledge and ideas, and we will then work to ensure your project is a success. We will support you in the evaluation of results, animation, and project optimization from beginning to end.

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